As from 1st July 2020, Three UK will become Chelsea FC’s official shirt, mobile and connectivity partner. The partnership covers all kits and all teams (men, women, academy and esports) whilst Three will also be providing 5G at Stamford Bridge and the club’s training ground.
The three-year deal brings together two premium brands, both with the same ambition to make 2020 a winning year. The Chelsea FC shirt is one of the most visible sponsorship assets in sport today. Placement on this iconic kit will ensure massive brand awareness.
This is a real game changer for Three and is a significant step in its mission to lead 5G and drive brand awareness and consideration to maintain existing customers and grow the business.
2020 is going to be a big, big year and Three UK is playing to win.