Shop-in-shop

Three Hong Kong has been setting up a number of mini digital lifestyle shops at Hong Kong’s PARKnSHOP supermarkets, offering 5G broadband services and smart digital living products to family customers.

Celebrating two milestones, the launch of 3 | DigiLive shop-in-shops at PARKnSHOP coincides with the 50th anniversary of PARKnSHOP and the 15th anniversary of the MoneyBack Member Reward Programme that Three recently joined.

So far Three has opened nine 3 | DigiLive shop-in-shops in Hong Kong, with a target of 18 shop-in-shops to be launched by the end of this year to meet increasing customer demand for 5G services and smart appliances. Customers will be able to conveniently upgrade to 5G broadband, subscribe to service plans and purchase handsets and smart products.

Kenny Koo, Executive Director and CEO of HTHKH said, “The industry-leading retail arm of CK Hutchison and a huge retail network have provided enormous support for the strategic collaboration among Three Hong Kong, PARKnSHOP, Fortress and Watsons.”

In addition to Three’s current retail network of 500 retail shops, the DigiLive shop-in-shops will directly help family customers to build their smart homes by integrating 5G broadband with diverse smart appliances. And, for MoneyBack members, they will be able to benefit from redeeming various smart living electrical appliances with MoneyBack Points and even greater rewards at Three via the MoneyBack Member Reward Programme.